Solution Database / Management
Change communication planner
Employees receive announcements without knowing what changes for them. Role-specific instructions linked to rollout milestones.
01The offer
For change managers rolling out new business processes, turn approved change plan and stakeholder needs into approved change communication package. Address the recurring problem: employees receive announcements without knowing what changes for them. The value hypothesis is a more complete, reviewable deliverable with less repeated preparation; the pilot must establish whether that benefit is real.
- For
- Change managers rolling out new business processes
- Takes in
- Approved change plan and stakeholder needs
- Delivers
- Approved change communication package
- Message
- Change communication planner for change managers rolling out new business processes. Role-specific instructions linked to rollout milestones. Demonstrate the claim through a role-by-role rollout communication plan.
- Lead magnet
- A role-by-role rollout communication plan
02How it works
- Map affected roles
- Explain practical changes
- Draft manager FAQs
- Schedule messages
- Collect unanswered questions
- Update approved guidance
Workflow
Collect a structured brief and source material, identify unanswered questions, approve an outline, generate a draft, verify claims, gather reviewer edits, approve a final version and export the agreed formats. Start with approved change plan and stakeholder needs and finish with approved change communication package.
AI and people
Extract and organize information, propose structure, draft prose and adapt approved content to audiences. Attach evidence to factual claims. Keep names, dates, amounts and quoted wording linked to their source. Editors resolve ambiguity and approve publication.
Screens
Key screens: Stakeholder map, message calendar, approval workflow. Use a project list and editorial calendar beside a document editor. Keep original material and supporting passages in a collapsible side panel. Show outline, draft, review and approved stages. Provide tracked edits, comments, version comparisons and an export preview that reflects the final delivery format. In this product, the first view is stakeholder map, followed by message calendar and approval workflow.
Admin
Client workspaces, source permissions, editorial assignments, change history, reviewer comments, approval gates, revision allowances and export templates.
03Market gap
Alternatives buyers use today
Writers, editors, agencies, internal document templates and general-purpose chat tools. Differentiate on this specific proposed advantage: role-specific instructions linked to rollout milestones. Test it against the buyer's current method on the same task. Competitor coverage and uniqueness have not been established.
Where this wins
Customer-approved terminology, reusable structures, source libraries and editorial feedback tied to a specific audience and recurring publishing workflow. For this solution, build around role-specific instructions linked to rollout milestones. This advantage requires execution and accumulated customer trust; the base model alone is not a defensible asset.
04Why now
Management teams are adopting AI for exactly this kind of repeatable work, and the cost of language and vision models has dropped far enough that a narrow, reviewed workflow pays back quickly. The buyer already feels the problem: employees receive announcements without knowing what changes for them.
05Proof & signals
Channels where buyers gather: Change management consultants. Metrics that prove it works: Employee comprehension, unresolved questions.
Paid pilot
Complete one existing brief using the customer’s actual sources. Record reviewer edits, factual corrections and preparation time. Ask the same buyer to commission a second comparable deliverable. For this solution, use approved change plan and stakeholder needs and evaluate approved change communication package. Agree success thresholds with the buyer before starting; collect a baseline for employee comprehension, unresolved questions. A positive signal is payment and repeat use with acceptable quality and delivery cost, not a favorable demo reaction alone.
06Execution plan
MVP
Begin with change managers rolling out new business processes and one recurring use case. Build the first two modules: map affected roles; explain practical changes. Provide operator assistance for the third module: draft manager FAQs. Deliver approved change communication package through a manual review queue. Perform other necessary full-scope functions manually during the pilot. Include all applicable access, accuracy and professional-review controls from the start.
First 30 days
Week 1: interview five prospective buyers in this segment: change managers rolling out new business processes. Ask to see a recent example of the problem and their current process. Week 2: prepare this demonstration using authorized or synthetic material: a role-by-role rollout communication plan. Week 3: present it through change management consultants and seek one narrowly scoped paid pilot. Week 4: review employee comprehension, unresolved questions, total delivery effort and a concrete renewal decision before increasing scope.
After the pilot
After paid pilots establish value, automate the remaining modules: schedule messages; collect unanswered questions; update approved guidance. Add one validated source integration, reusable customer configuration and recurring delivery. Expand to additional teams, document formats or languages only after testing the new scope.
Retention
Maintain the approved source and voice library, schedule recurring editorial work, and expand into additional formats only after the core deliverable is repeatedly accepted.
Integrations
Team updates, calendars, project records and agreed management routines. Document storage, word processor export, content management systems and approved publishing channels. Pilot with uploads and downloadable drafts before adding write integrations. These are candidate integration categories, not verified supported connectors.
07Investment and running costs
| Phase | Scope | Time | Budget |
|---|---|---|---|
| MVP | One buyer segment, one recurring use case; first modules: map affected roles; explain practical changes. Manual review in the loop. | 5 days | $9,500 |
| Paid pilot | Accounts, roles, review states, audit trail and the first integration, hardened for two to three paying pilot customers. | 6 days | $11,500 |
| Full product | Remaining modules: schedule messages; collect unanswered questions; update approved guidance. Self-serve onboarding, billing, monitoring and the wider integration set. | 2 weeks | $16,000 |
| Total | $37,000 | ||
| Running | Hosting | AI usage | Total a month |
|---|---|---|---|
| MVP and paid pilot (about 3 customers) | $30–$60 | $70–$140 | $100–$200 |
| Full product (about 50 customers) | $110–$210 | $700–$1,400 | $810–$1,610 |
Revenue model to test
Test USD 400-1,500 for a tightly scoped initial content package. Convert repeated work to a monthly retainer with explicit deliverable and revision limits. Specialist review and substantial research are separately scoped. Prices are hypotheses.
Cost drivers
Research and interview time, transcription, model usage, factual verification, subject-matter review, editing and revisions.
Safeguards
Confirm owners, decisions and commitments. Keep employee discussion notes access-controlled and avoid covert individual performance inference. Validate source access and reviewer availability during the pilot. Maintain customer-level access, data deletion controls and a record of final approvals.
Take it further
Concept proposal expanded from the 315-solution conversation. Demand, pricing, differentiation, build scope and integration feasibility are hypotheses, not verified market findings. Category link is inspiration rather than evidence of business viability.